This article is from the Australian Property Journal archive
DESIGNER furniture retailer Matt Blatt is launching a new pop-up concept store in GPT’s Highpoint shopping centre.
The new store will be open for three months from November 29.
“Victoria has long been a strong state for our brand, and this pop-up will bring our Melbourne presence to five stores – including Richmond, Fitzroy, Nunawading, Oakleigh…and now Highpoint,” Matt Blatt founder Adam Drexler said.
“This will be our first dedicated pop-up store in a shopping centre environment, and we’re excited to introduce our unique style to a broad new customer base in a different part of Melbourne, and to test a new retail environment as part of our expansion strategy for the future,” he added.